Search results: 296
Through reading the selected works of Tang and Song poetry, this course offers a critical study of Tang and Song poetry in terms of its origins, developments, metrical patterns, creation, and annotation. Outstanding writers and their works will be introduced to students, as well as the writers’ background and the prevailing style of their time. Hence, students will be able to master the thoughts, emotions and artistic features of representative works of Tang and Song poetry; and be able to examine and appreciate Tang and Song poetry.
本课程引导学生精读唐诗与宋代名家的代表词作，培养中文系本科生对诗词的阅读及鉴赏能力。课程对中国诗词的发展、诗词体的规制、作品的创作与诠释均有系统的讲解，并涉及诗词人的生活状况、时代风格的特质；学生得以理解并掌握唐宋时期代表作家的代表作品，较准确地把握其思想情感及艺术特征，能深入细致地分析、评论诗词。
- Teacher: Ng Foong Hang
Through
reading the selected works of Tang and Song poetry, this course offers a
critical study of Tang and Song poetry in terms of its origins,
developments, metrical patterns, creation, and annotation. Outstanding
writers and their works will be introduced to students, as well as the
writers’ background and the prevailing style of their time. Hence,
students will be able to master the thoughts, emotions and artistic
features of representative works of Tang and Song poetry; and be able to
examine and appreciate Tang and Song poetry.
本课程引导学生精读唐诗与宋代名家的代表词作，培养中文系本科生对诗词的阅读及鉴赏能力。课程对中国诗词的发展、诗词体的规制、作品的创作与诠释均有系统的讲解，并涉及诗词人的生活状况、时代风格的特质；学生得以理解并掌握唐宋时期代表作家的代表作品，较准确地把握其思想情感及艺术特征，能深入细致地分析、评论诗词。
- Teacher: Ng Foong Hang
Over the years, the animation industry has flourished to a new level with an endless evolution of technologies applied in the digital animations today. This subject is to lead students to the practicality of 3D animation in their multimedia works as well as to gain hands-ons experience in the 3D animation process from setting up the environment to character animation.
- Teacher: Dr Ronnie
Students will be producing
a 3D animation production with characters development, storyboards, and environment to be animated
as well as visual effects, sound effects and music. With this production
process, students will gain valuable experience in the 3D animation production
process
- Teacher: Dr Ronnie
This course will teach students on more detailed subjects and techniques in digital audio production. Students will be given the opportunity to utilise and work in an audio recording studio, sound editing and mixing utilizing audio editing softwares and to better understand sound production in various formats.
- Teacher: Dr Ronnie
With the advancement of information technologies today, advertiser and manufacturers are facing a mass audience who are smart in deciding what to buy. Advertising has to be integrated with different elements in order to setup a great campaign for these audiences. Today’s savvy consumers have taken control of the buying experience by managing whom they buy from, as well as when, where, and how they do their buying. Thus, product branding alone is not enough to create an effective awareness amongst consumer. The use of integrated of various medias will create a good advertising campaign with effective messages. This subject is to provide the best understanding and skills in advertising campaign works and processes.
- Teacher: Dr Ronnie
The course content emphasizes on history, category, feature, creative thinking and writing skill of advertising copywriting. This course provides students with the basic knowledge and writing pattern of advertising copywriting, and train students to have their own independent and creative thinking.
本课程主要讲授广告文案的历史、类别、特质、创意思维及写作技巧，使学生全面的掌握广告文案写作的基础知识和技巧，从而培养其独立思考和创意思维的运用能力。
- Teacher: Ong Kang Wei
This course introduces students to the theories and concepts attached to the audio/visual in daily life. Theoretical engagement is expected and students will explore and employ different types of textual analysis. Different types of visual media will be dealt with including photography, magazine ad, film and TV advertising. Students will learn how meaning is produced and manipulated through the production of audio/visual media, which in turn produces different audience responses.
- Teacher: Ts. Mohd Hanafi Bin Jumrah
Welcome to BM108 class.
Please access HCUC's e-learning portal frequently for learning materials, activities and assessments.
If you face any difficulties, please do not hesitate to email me at yapgl@hcu.edu.my
The first online lesson will be on 15th of April 2022 (Friday) 2-5pm.
- Teacher: Yap Gim Ley
Welcome to BM102, Let us explore about what is Marketing.
- Teacher: Tee Yu Yuan
This course introduces students to marketing principles and policy. It examines historical and contemporary marketing philosophies, concepts, and theories. Topics of discussion include marketing functions, pricing policy and controls, product strategy, promotion strategy, trade channels and logistics, consumer behaviour, competitive strategy, the impact of environment on marketing and integration of marketing with other functions of business enterprises.
- Teacher: Ting Mao Seng
- Teacher: Tee Yu Yuan
This course focuses on basic economic theories such as the basic economic problems that arise from the scarcity concepts. It deals with microeconomic theories such as demand and supply, price mechanism, elasticity concepts, utility theories, production and production cost theories, and market structures. It also highlights the role of government in an economy from the perspective of microeconomics.
- Teacher: Ting Mao Seng
Synopsis :
This course focuses on basic economic theories such as the basic economic problems that arise from the scarcity concepts. It deals with microeconomic theories such as demand and supply, price mechanism, elasticity concepts, utility theories, production and production cost theories, and market structures. It also highlights the role of government in an economy from the perspective of microeconomics.
WELCOME to BM103 MICROECONOMICS_April 2022
I'm Stan Lee and I'll be teaching you this subject. This subject will be fully Online Teaching and Learning (OTL).
Join GOOGLE MEET Link: meet.google.com/rmk-vmef-psh
Google Class Code: enuh3jt
https://classroom.google.com/u/2/c/NDg0MDU5Mzg2NzA1
Please take note that Monday 18/04/22 is your 1st Class.
Please take note of the followings:
1. Timetable for BM103 are every Monday, 9.00 am - 12.00pm (Any replacement class will be announced later during class)
2. Moodle Enrolment Key: 0422@BM103x
You need to also enroll in to Moodle before class commences.
3. I'll post the latest materials in due time here, So stay tune : )
See you Guys/Gals stay safe!
- Teacher: Lee fg
Welcome to large scale of economics, Macroeconomics.
- Teacher: Tee Yu Yuan
Synopsis :
This course gives an overview on macroeconomics, the study of the aggregate economy. It examines topics such as how levels of output, employment, interest rates, and prices in a nation are interrelated, what causes these levels to change, and the use of policy measures to regulate them.
Dear
ALL,
WELCOME to BM1043
MACROECONOMICS_April
2022
I'm Stan Lee and I'll be teaching you this subject. This subject will be fully
Face-2-Face
Google Class Code: z2nfmf6
https://classroom.google.com/u/2/c/NDg0MDY5ODk1MjAz
Please take note that Tuesday 12/04/22 is your 1st Class.
Time: 2.00 pm - 5.00pm
Venue: C106
Please take note of the followings:
1. Timetable for BM1043
is every
Tuesday,
2.00
pm
- 5.00pm (Any
replacement class will be announced later during class)
2. Moodle Enrolment Key: 0422@BM1043x
You need to also enroll
in to Moodle before class commences.
3. I'll post the latest materials in due time here, So stay tune :
)
See you Guys/Gals stay safe!
- Teacher: Lee fg